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Specialized HQ 

Location

Blaauwklippen, Stellenbosch

The Space

Facility Type:

Functional Fitness / CrossFit

Services Provided:

Consulting / Equipment Sourcing / Layout

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Project

When Specialized moved their HQ in Stellenbosch to Blaauwklippen Wine Estate, they built one of the biggest pump tracks in Africa as part of their new Experience Centre. They also added a fitness component to their offering that encompassed three pillars – fitness, recovery and strength.

Gym Concepts was approached to be the solutions partner, pulling together the gym layout, equipment inventory and installation to quickly set up a multi-functional cross-training space for group classes in and around in the Cape Winelands.

The Farm Gym Render
The Farm Gym Render

Solution

Specialized’s new fitness centre – The Farm Gym – builds on CrossFit principles to bring dynamic functional group training to a wider audience. The space consists of indoor and outdoor training areas. The inside is kitted out with functional training equipment, including air-based cardio and two custom AlphaState wall-mounted rigs. Sufficient wall storage leaves the mid-floor open for dynamic use of space, with the added value of mobile air-based cardio units. The gym extends outside with another free-standing custom AlphaState rig and astro turf for sled workouts. The galvanized, outdoor rig brings fluidity into the space, allowing for sweaty summer sessions in the sun or overflow within classes.

The Farm Gym
The Farm Gym
The Farm Gym
The Farm Gym
The Farm Gym
The Farm Gym
The Farm Gym

Equipment Highlights

Concept 2 BikeErg

Concept 2 BikeErg

The BikeErg has the same flywheel and performance monitor as our Concept2 RowErg and SkiErg, bringing to cycling the strengths and features Concept2 has previously brought to rowing and cross-country skiing. The flywheel uses air resistance to create a smooth, quiet ride that responds to your efforts. The damper is your “gearing”, allowing you to adjust the feel of your ride. Unlike most stationary bikes, the BikeErg has a clutch, so just like a real bike, when you stop pedalling, the flywheel keeps on spinning. The sophisticated performance monitor gives you instantaneous workout feedback, with a wide variety of displays and workouts to choose from. The performance monitor is calibrated so you’ll be able to directly compare your times and distances with others, and track your progress.

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Concept 2 Rower

Concept2 Rowers

The dependable performance of the Model D Indoor Rower has made a best seller in the world of indoor rowing and air-based cardio. Recognized by athletes as the standard for indoor rowing, the Model D is a solid piece of exercise equipment offered at a great value.

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AlphaState 6 Barbell Gun Rack

AlphaState 6 Barbell Gun Rack

This wall-mounted gun rack is a great space-saver in any functional gym environment. Store up to six barbells horizontally to avoid any dropping on their sleeves and keep them out of your training floor space. Plus, it just looks awesome when your weapons adorn your walls!

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AlphaState Nemesis Barbells 20kg

AlphaState Nemesis Barbells 20kg

The Alphastate 20kg Nemesis Bar is Alphastate’s premium Olympic Barbell suitable for athletes, functional, home- and garage-gym users. This 20kg barbell is manufactured from spring steel and has four needle bearings per black oxide hard chrome sleeve. Its 28mm diameter shaft sports dual knurling marks, making it useful for both powerlifting and weightlifting. Find the zone of peak performance, enter the Alphastate, defeat your personal best!

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AlphaState Comp Kettlebells

Alphastate Competition Kettlebells

Regardless of their weight, competition kettlebells all have the same dimensions, including the ball of the kettlebell, the flatness of the base, and the handle diameter. Instead of size, these kettlebells are differentiated from each other with colour. Competition kettlebells are made of a single piece of steel; the variation in weight is determined by the size of a cavity in the middle of each kettlebell.

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